Marketing Collateral

GE

Situation: Should all messages be delivered electronically in this digital age?

Creative Tool: Marketing Collateral

With more companies moving to the digital realm, some think the printed marketing materials days are numbered. GE and ZANZICO realize there is still a need for professionally produced marketing materials. Whether it is the availability of the internet or personal disposition, people still desire to hold a piece in their hand, feel the paper, and look at the perfectly selected colors, images and words.